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Free Shipping With Royal Mail
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100% Return Guarantee Within 30 Days
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Chic Comfort For Cooler Days Ruffled Hem Midi Dress
Designed with long sleeves and a high neckline, this dress features elegant ruffle detailing across the chest and hem. The smocked waistband flatters the figure, creating a softly gathered effect both above and below the waist. Its flowing midi-length skirt adds graceful movement, perfect for autumn and winter occasions or everyday elegance.
Why Hundreds Of Women Love This Dress
- Figure-Flattering Waistband: The wide smocked waist hugs comfortably, enhancing your natural shape while allowing freedom of movement throughout the day.
- Lightweight Feel: Made from a breathable, high-quality fabric that drapes beautifully and feels smooth against the skin, perfect for layering in colder seasons.
- Timeless Silhouette: With its gathered details and classic cut, this dress transitions effortlessly from casual outings to festive gatherings without sacrificing style.
Bloom London’s best-seller – available at a special price until 11:59.

Harwood London customer reviews

Janet H.
Exactly what I needed
This fit is perfect and the fabric feels so soft. Very happy with the quality – will definitely order again.

Linda S.
Super fast delivery
The clothing is true to size, fabrics are great and styles up to date and great prices. Glad I took the chance, now I’m a happy returning customer.

Carol B.
So comfortable and flattering
Feels amazing on my skin and fits just right. Haven’t felt this confident in a while!

Susan M.
Great customer service
Had a question about sizing and got a reply within an hour. Friendly and helpful – made the whole experience stress-free.

Deborah T.
Lovely quality
Better than expected. The material feels premium and it looks even nicer than the photos.
Frequently Asked Questions
We're here to answer all your questions!
Free premium shipping
We ship all our orders within the UK with Royal Mail. Do you order before 11 PM? Then your parcel will be sent the next day free of charge. So you will receive your order quickly and without extra costs!
Returns
Not quite satisfied? No worries! You can easily and quickly return your order within 30 days of receipt. We make sure the process goes smoothly, so you don't have to worry.
Size
Our clothes fit exactly as indicated in the size chart. You will find the size chart with each product, so you can always choose the right size and be sure it fits perfectly.
Need more help?
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Email: info@harwoodlondon.com
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